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Marketing Resources

How to Create a Marketing Team Structure (With 9 Examples)
How to Create a Marketing Team Structure (With 9 Examples)
Gen Furukawa
•
June 19, 2025
Latest posts
ChatGPT Visibility Tracking: How to Monitor and Grow Your Brand in AI Answers
ChatGPT Visibility Tracking: How to Monitor and Grow Your Brand in AI Answers
Jenny Martin
June 12, 2026
Generative Engine Optimization Agency: How to Pick One (and What They Actually Do)
Generative Engine Optimization Agency: How to Pick One (and What They Actually Do)
Jenny Martin
June 12, 2026
ChatGPT Visibility Tracker: How to Measure Brand Mentions in AI Search
ChatGPT Visibility Tracker: How to Measure Brand Mentions in AI Search
Jenny Martin
June 12, 2026
Nurturing Journeys in B2B Lead Gen (Tips, Pitfalls, Benchmarks)
Nurturing Journeys in B2B Lead Gen (Tips, Pitfalls, Benchmarks)
Sebastian L. Hawthorne
August 9, 2023
How B2B Lead and Demand Gen Work Together
How B2B Lead and Demand Gen Work Together
Sebastian L. Hawthorne
August 9, 2023
1st, 2nd, and 3rd party intent data for B2B lead gen
1st, 2nd, and 3rd party intent data for B2B lead gen
Sebastian L. Hawthorne
August 9, 2023
Our Favorite KPIs For B2B Account-Based Marketing
Our Favorite KPIs For B2B Account-Based Marketing
Sebastian L. Hawthorne
August 3, 2023
Account-Based Marketing versus Lead Generation: Pros, Cons, Differences
Account-Based Marketing versus Lead Generation: Pros, Cons, Differences
Sebastian L. Hawthorne
August 3, 2023
4 Generative AI Workflows for Account Based Marketing
4 Generative AI Workflows for Account Based Marketing
Sebastian L. Hawthorne
August 3, 2023
How Marketers Can Use ChatGPT Without Sacrificing Authenticity, Credibility, or Brand Voice
How Marketers Can Use ChatGPT Without Sacrificing Authenticity, Credibility, or Brand Voice
Jenny Tuckfelt
March 13, 2023

More articles

Repurposing Content for SEO
SEO
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Repurposing Content for SEO
Alanna Hawley
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December 1, 2022
Explainers
Google Analytics for Email Marketing
Email Marketing
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Google Analytics for Email Marketing
Jenny Tuckfelt
•
November 30, 2022
Explainers
How To Create a Brand Ambassador Program
Brand Marketing
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How To Create a Brand Ambassador Program
Rachel Vandernick
•
November 30, 2022
Explainers
Ways to Increase Your Email Conversion Rates
Email Marketing
•
Ways to Increase Your Email Conversion Rates
Marissa Taffer
•
November 14, 2022
Explainers
How to Structure an Effective Email Marketing Team
Email Marketing
•
How to Structure an Effective Email Marketing Team
Ellie Stamouli
•
November 14, 2022
Explainers
8 Reasons to Start Link Building ASAP
SEO
•
8 Reasons to Start Link Building ASAP
Alanna Hawley
•
November 8, 2022
Explainers
Email Marketing Analytics: 14 Must-Track Metrics
Email Marketing
•
Email Marketing Analytics: 14 Must-Track Metrics
Jenny Tuckfelt
•
November 3, 2022
Explainers
Editorial Links: 5 Benefits & 5 Ways to Get Them
Ecommerce
•
Editorial Links: 5 Benefits & 5 Ways to Get Them
Jenny Tuckfelt
•
October 12, 2022
Explainers
Organic Link Building Services
SEO
•
Organic Link Building Services
Lindsey Tague
•
October 11, 2022
How-Tos
Artificial Intelligence Is Changing SEO; Here’s How It Works
SEO
•
Artificial Intelligence Is Changing SEO; Here’s How It Works
Artificial Intelligence Is Changing SEO; Here’s How It Works
Mack Grenfell
•
October 7, 2022
Explainers
All Things Trigger Emails: 8 Great Examples, Best Practices, and How to Monitor Performance
Email Marketing
•
All Things Trigger Emails: 8 Great Examples, Best Practices, and How to Monitor Performance
Jenny Tuckfelt
•
October 6, 2022
Explainers
How Expert Marketers Can Take Advantage of Media Fragmentation
Trends
•
How Expert Marketers Can Take Advantage of Media Fragmentation
Expert Marketers Take Advantage of Media Fragmentation The media landscape in 2022 is more fragmented than ever thanks to the rise of new digital and social networks, but expert marketers can leveraging these new channels effectively.
By Raisin Bread Editors
•
July 22, 2022
Trends
Introducing MarketerHire for Agencies
Trends
•
Introducing MarketerHire for Agencies
We're launching a new solution: MarketerHire for Agencies. Our CEO, Chris Toy, explains its origin story, why we're launching it now and how it's going to transform agency staffing.
Chris Toy
•
April 28, 2022
Explainers
When Is Marketing Mix Modeling Most Worthwhile?
Explainers
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When Is Marketing Mix Modeling Most Worthwhile?
Marketing mix modeling (MMM) takes more setup than native dashboards — but it offers clearer, less biased insights into each channel’s incremental impact, too. We asked Recast co-founder Michael Kaminsky when it’s most impactful.
Mae Rice
•
April 19, 2022
Explainers
The Top Social Platforms for Freelancers
Social Media Marketing
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The Top Social Platforms for Freelancers
Freelancers love to promote themselves on Facebook, but YouTube and LinkedIn are hot on its tail, according to a Payoneer study of 2,000 freelancers.
Mae Rice
•
April 19, 2022
Trends