Marketing Analytics
6 Signs It’s Time to Hire a Marketing Analyst
The role of the marketing analyst isn’t commonly understood in the C-suite — or on most marketing teams. But if you aren’t sure what your data is telling you, it may be time to invest in this hire.
Kelsey Donk6 Must-Have Skills for Marketing Analysts
Marketing analysts know numbers, but they don’t do the same work as a statistician or a growth marketer. We asked the experts what skills set marketing analyst pros apart from the pack.
Kelsey Donk