Billions of people are active on social media today, and many of them use it to research brands and make buying decisions. As social media’s reach and influence continue to grow, this marketing channel will only become more important for businesses looking to generate leads and boost sales.

Still, achieving significant traffic and engagement requires specific expertise. If you can't hire a dedicated social media manager or team, working with an agency is your best option. Social media marketing agencies can give you fast access to a diverse team of experts with proven tactics, tools, and the necessary experience to handle social media campaigns at any scale. 

To help you choose the best social media marketing agency for your business, we’ve put together a list of 10 top-rated options. You’ll learn about their services, case studies, pricing, and potential downsides so you can make an informed choice. 

Finally, we’ll introduce you to MarketerHire—a more affordable and reliable alternative to agencies that lets you hire elite social media experts and other marketers quickly.

What Does a Social Media Marketing Agency Do?

Social media marketing involves using social media platforms to connect with your target audience and promote your business. Social media marketing agencies help build, maintain, and scale your social media presence through:

• Social media strategy: The agency needs to analyze your brand, audience, and competitors first. Based on the collected information, it will set goals, select channels, and define the timeline
• Content creation: After hammering out the strategy and the content calendar, the agency will create and post photos, graphics, and videos with compelling copy
• Community management: The agency can engage with your audience on social media and implement interactive chatbots
• Paid social ads: To boost your traffic, the agency can run effective paid advertising campaigns
• Monitoring and reporting: The agency will track performance analytics regularly. They’ll use this information to fine-tune the strategy and demonstrate progress
• Influencer marketing: The agency can identify suitable partners for your brand and arrange the collaboration

What To Look For in a Social Media Marketing Agency

Consider the following six qualities when choosing your social media marketing agency:

1. Relevant experience: Your chosen agency should have several years of experience, ideally with businesses similar to yours
2. Broad service range: The agency should have diverse experts on hand and offer a variety of services, from content creation to community management
3. Case studies: You should be able to review the agency’s past work and results on its website. Publicly displaying their track record shows transparency
4. Great reputation: The agency should have mostly positive client ratings and reviews as well as awards from reputable companies such as Clutch
5. Budget compatibility: Pricing should be transparent or easy to calculate, helping you determine if it fits your budget
6. Flexible approach: Standout agencies offer scalable services that can adapt to your company’s needs and timeline

1. Sociallyin

Although it began as a student startup in 2011, Sociallyin has evolved into an award-winning social media marketing agency. It’s worked with well-known clients, such as Samsung and TGI Fridays. 

One shining example of Sociallyin’s success is its influencer marketing campaign for Nikon. The initiative resulted in over 17 million organic impressions and 450,000+ engagements.

Sociallyin is 100% focused on social media marketing, which has allowed it to build deep expertise in this field. It covers all the services you need to make a social impact, from influencer marketing to social selling. 

If you want to collaborate with Sociallyin, you can request a free custom proposal to assess alignment. The agency will create a bespoke, data-based strategy for your brand and follow it up with in-house content production. Keep in mind that the agency sets three-month goals to give your initiatives the best chance to succeed.

Sociallyin Pricing

• From $5,000 to $50,000

Sociallyin Pros & Cons

2. Sculpt 

Another agency with over a decade of experience, Sculpt specializes in B2B social media marketing. It has helped companies of all sizes and industries grow, from small local brands to enterprise tech giants.

For example, its collaboration with Remote, a global HR solutions company, resulted in over 78,000 new followers and a 36% increase in monthly interactions on LinkedIn alone.

Besides the standard strategy playbooks and paid social advertising, Sculpt offers unique services such as talent attraction marketing, executive consulting, and marketing automation. It also gives you three different ways to engage:

1. Training and consulting: The agency’s strategists consult your team and provide instructional content, such as creative templates and personalized workshops
2. Campaign management: The agency plans, creates, and optimizes on your behalf, helping you hit your campaign goals
3. Ongoing marketing retainers: The agency’s agile team devises your custom strategy with measurable goals and brings it to fruition

Sculpt Pricing

• Training and consulting: Starts at $10,000/project
• Campaign management: $5,000–$10,000/month/project
• Ongoing marketing retainers: Starts at $8,500/month

* Additional services, such as paid ads and influencer marketing, entail additional fees

Sculpt Pros & Cons

3. LYFE Marketing

Since its launch in 2011, LYFE Marketing has worked with thousands of companies from a dozen industries. From Facebook to Pinterest, this social media marketing agency is well-versed in all popular social media platforms. 

When you reach out to LYFE Marketing, you’ll get a free custom proposal. The rest of the process will go as follows:

1. You’ll meet your account manager, who’ll research your brand, audience, and competitors
2. The agency will research further, develop a buyer’s persona, and create a content strategy
3. The agency will produce content unique to your brand. You can review each post before it ends up on your profile
4. You can access the analytics anytime. The agency will also send you easy-to-read monthly reports, informing you of the results and plans for the upcoming month
5. The agency will respond to all audience activity within 24 hours and optimize the strategy to ensure maximum growth

One of the agency’s biggest success stories is the skincare brand Egyptian Magic. LYFE Marketing’s team has helped the company gain over 15,000 new followers across four platforms and generate over $10,000 in purchases.

LYFE Marketing Pricing

• Social media marketing: $750–$7,000/month
• Social media advertising: $650–$2,500/month 
• Setup fee: $300

LYFE Marketing Pros & Cons

4. Socialistics 

Having been launched in 2018, Socialistics is one of the youngest and smallest agencies on our list. Still, it has achieved excellent results and earned several accolades, including Clutch’s 2024 Spring Champion award. The agency focuses solely on social media marketing but covers both the B2B and B2C industries.

One of Socialistics’ most notable achievements was its work on the U.S. Air Force’s social presence in 2023. It managed to generate over 86,000 monthly impressions and over 2,600 monthly engagements. Most impressive was the agency’s ability to pair beautiful visuals with professional and educational messaging that befits this organization.

Socialistics is well-versed in both organic and paid social media marketing. It offers a wide range of services, including editorial calendar creation, social listening, ad spend budgeting, and A/B testing.

Socialistics Pricing

• From $1,500 to $10,000/month + ad spend

Socialistics Pros & Cons

5. Onya 

Onya is a digital marketing agency specializing in organic and paid social media. It promises a personalized strategy and experience for every client, deeming them partners above all. It has catered to clients across six industries, including higher education, non-profit, and healthcare.

Onya employs a five-step approach to marketing:

1. Assess: Evaluating the effectiveness of your current efforts
2. Build: Pinpointing areas for improvement and creating a strategic roadmap
3. Launch: Implementing the strategy over 180 days and measuring performance
4. Scale: Investing additional resources into effective methods and ensuring consistency
5. Elevate: Creating an ascension plan to optimize your marketing as you grow

The agency offers in-house content creation, but you can also delegate it to your internal team if you have one.

A standout example of Onya’s work is its campaign for the luxury hotel Conrad Indianapolis during the COVID-19 pandemic. The agency leveraged influencer marketing, narrowed down the hotel’s audience, and emphasized its safety measures and flexible accommodations. As a result, it managed to obtain over 200,000 impressions with a below-average CPM of $6.78.

Onya Pricing

• Value-based pricing model that considers your budget and needs

Onya Pros & Cons

6. Our Own Brand 

Founded in 2018, Our Own Brand has quickly become one of the best social media marketing agencies in the UK. It boasts multiple industry awards, including Clutch’s Top Women-Owned Social Media Marketing Company of 2024.

Our Own Brand offers a full range of services, including branding, social media management, influencer marketing, and paid social campaign management. It also delivers creative work, tackling pre-production, art direction, photography, and videography.

One of the standout features of Our Own Brand is its dedication to social responsibility. The agency offers a 20% for non-profits and B Corps and has ample experience in this vertical.

One of its most successful collaborations was with Akashinga, a non-profit focused on wildlife conservation. Our Own Brand turned the organization’s stories from the field into neat social media content. In two years, Akashinga saw a 55% increase in reach and a 42% rise in engagement.

Our Own Brand Pricing

• Available upon request

Our Own Brand Pros & Cons

7. Volterra 

Founded in Canada in 2008, Volterra has built a long and diverse track record working with companies of all sizes and industries, including startups, non-profits, and trade associations. The agency prides itself on its ability to support both B2B and B2C businesses, accommodating various budgets and needs. 

With Volterra, you can get the following services:

1. Social media management: Volterra can set up your accounts, create written and visual content, generate leads, and handle customer service
2. Social media strategy: The agency can conduct audits as well as demographic and competitor analysis to identify profitable opportunities and plan your campaigns for success
3. Social selling training: Volterra can train your B2B sales teams, advisors, and other experts to leverage social media for promotional purposes. It can help you build authority, nurture prospects, and get referrals
4. Employee advocacy: The agency can create and carry out a program to turn your employees into brand ambassadors and attract talent. It can provide training, develop policies, and govern advocacy efforts

Volterra Pricing

• Available upon request

Volterra Pros & Cons

8. Little Media Agency 

Another UK-based agency, Little Media has been around since 2016 and has worked with clients all over the globe. It offers various social media marketing services, including community management, advertising, influencer marketing, and content creation.

Collaborating with Little Media Agency involves three steps:

1. Consultation: During this discovery session, the agency learns about your organization and what you’re trying to achieve
2. Strategy: The agency creates a detailed roadmap outlining the goals, deliverables, and mutual expectations
3. Implementation: The agency crafts and publishes content like graphics and animations, tracks performance, and reports progress monthly

Little Media Agency also offers social media training to help your team master social media strategy, no matter your level of expertise.

The agency managed to yield excellent results for Geopost, a European parcel delivery and e-commerce solutions company. In only six months, the company’s YouTube subscriber count increased by 100,000. It also saw a 70% boost in impressions on X, Instagram, and LinkedIn.

Little Media Agency Pricing

• Available upon request

Little Media Agency Pros & Cons

9. Ernst Media 

Ernst Media is based in the U.S. and has over 15 years of experience growing brands through social media marketing. Despite that, it’s a boutique agency fully dedicated to each of its clients.

Ernst Media’s service portfolio includes the following:

1. Social media management: The agency can devise the strategy, deliver and publish content, and engage with your audience. It also uses analytics and social listening to ensure informed decision-making
2. Influencer programs: The agency can help you pinpoint and connect with valuable partners, measuring impact along the way
3. Social advertising: While highly skilled in Facebook Ads, the agency can help you expand your reach on various channels. It can develop your funnel and carry out campaigns throughout it

Once you reach out to Ernst Media, the agency will define the scope, conduct an audit, and create and execute the strategy. It’ll then analyze the results and fine-tune the strategy for maximum results. 

One of Ernst Media’s biggest achievements was its campaign for the SaaS company Silvertrac. In the first month, it yielded a 4x return on ad spend across Google and Facebook Ads.

Ernst Media Pricing

• Available upon request

Ernst Media Pros & Cons

10. Firebelly Marketing

Firebelly Marketing was established in 2001, making it the longest-standing agency on this list. It was named Clutch’s Top Social Media Marketing Company in 2023. 

Firebelly Marketing has worked with clients across many industries, including notable names like Sony and Netflix. However, the agency truly shines in the food and beverage industry. A great example is its campaign for Filmland Spirits, a whiskey producer, which led to a total cross-channel net audience growth of 2,626% and a total engagement increase of 295%.

The agency offers organic and paid social media marketing services and content creation. It can also get you high-performing, user-generated content from approved creators.

Once you fill out the online form, here’s what happens next:

1. You’ll schedule a call with the agency’s founder
2. You’ll discuss your goals and expected ROI
3. The agency will provide you with unbiased feedback and suggest an approach to boost your social media presence
4. You’ll get a proposal outlining the next steps and budget requirements

Firebelly Marketing Pricing

• Social media management: $3,000–$7,500 (includes post promotion)
• Social media advertising: Depends on your ad spend
• User-generated content: Starts at $1,500

Firebelly Marketing Pros & Cons

Pain Points of Engaging With a Social Media Marketing Agency 

Partnering with a social media marketing agency can have some downsides, most notably:

• Lack of alignment: Since they’re external contractors, agencies may not be able to fully understand your brand, mission, and messaging
• Lack of control: With an agency, you have limited say in the organization and production process, so you may notice issues too late
• Limited dedication: Agencies usually work with multiple clients at once, so your brand may not get the full attention it deserves
• Financial investment: Hiring a social media marketing agency can be costly and there’s usually no ROI guarantee, so your resources may be wasted
• Selection challenges: Finding an agency that’s reputable and suitable in terms of expertise, pricing, and timeline can be time-consuming and exhausting

You can avoid these problems by hiring an in-house social media marketer or an entire marketing team. With MarketerHire, doing so is a breeze. This on-demand hiring platform matches you with pre-vetted marketers within a few days and rematches you for free if you’re not satisfied, removing all the risk and hassle of hiring marketing talent.

Why Is MarketerHire the Best Choice for Your Social Media Marketing Campaigns? 

With over 30,000 successful matches and clients such as Lyft and Forbes, MarketerHire is a leader in marketing-focused recruitment. It can help you hire for various marketing roles, from social media experts to fractional CMOs and even creative specialists such as graphic designers and copywriters.

Hiring with MarketerHire is fast and effortless, typically taking just a few days. The platform’s white-glove approach ensures that once you share your needs with MarketerHire’s team, they’ll take over the entire recruiting process. Still, your dedicated marketing manager will be there to guide you and address all your concerns. 

MarketerHire’s in-house social media experts rigorously pre-vet all candidates. The process comprises:

1. In-depth skills assessments
2. Live interviews
3. Test projects

Only the top 1% of marketers make it into the network, many of whom have worked with household brands like Postmates and Sephora. To find a fitting expert for your organization, the platform uses the proprietary MarketerMatch system, which combines AI and human judgment. 

The platform is suitable for various types of engagements, including full-time, part-time, and fractional work. Its contract is short-term and obligation-free, so you can scale or cancel the collaboration as needed.

How MarketerHire Works

Here’s what recruiting with MarketerHire looks like:

1. Describing your project: You meet with your marketing manager to tell them about your business, goals, and needs
2. Meeting your marketer: The platform will zero in on the perfect social media marketer or creative expert within 48 hours
3. Project kick-off: You can hire the expert and start collaborating with them in as little as three days

The platform can also help you hire an Expert Assistant to give your marketing, sales, or design team a hand. 

Partner with MarketerHire today and assemble a dedicated social media marketing team that will deliver excellent outcomes for years to come.

Hiring Guides To Check Out

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