What is a reactivation campaign?

A reactivation campaign is an email marketing campaign sent to customers who have not interacted with a company for a period of time. The goal of a reactivation campaign is to encourage customers to come back and engage with the company again.

Why do you need a reactivation campaign?

There are a number of reasons why a company might want to send a reactivation campaign. First, it can be a way to boost customer engagement. Second, it can be a way to increase customer loyalty. And third, it can be a way to increase sales.

How to create a reactivation campaign

There are a few things to keep in mind when creating a reactivation campaign. First, you'll need to decide what kind of offer to include in the campaign. Second, you'll need to decide how to segment your customer list. And third, you'll need to write compelling copy that speaks to the customer's needs.

What are the benefits of a reactivation campaign?

There are a number of benefits that can come from running a reactivation campaign. First, it can help to increase customer engagement. Second, it can help to increase customer loyalty. And third, it can help to increase sales.

How to measure the success of a reactivation campaign

There are a few things to keep in mind when measuring the success of a reactivation campaign. First, you'll want to look at customer engagement metrics. Second, you'll want to look at customer loyalty metrics. And third, you'll want to look at sales metrics.