What is AWD?
AWD is an approach to web design that emphasizes creating websites that are easy to use and look good on a variety of devices, including mobile phones and tablets.
The benefits of AWD
There are many benefits to using AWD, including:
- Increased website traffic: People are increasingly using their mobile devices to surf the web, and a website that is not designed for mobile devices will likely see a decrease in traffic.
- Improved search engine rankings: Websites that are designed for mobile devices tend to rank higher in search engine results pages (SERPs), since search engines favor websites that provide a good user experience.
- Reduced development costs: Developing a website using AWD can be less expensive than developing separate websites for desktop and mobile devices.
- Increased sales: A well-designed website that is easy to use on a mobile device can lead to increased sales and conversions.
The key features of AWD
Some of the key features of AWD include:
- Responsive design: This is the most important feature of AWD. Responsive design means that the website will automatically adjust its layout to fit the screen size of the device it is being viewed on. This ensures that the website always looks its best, no matter what device it is being viewed on.
- Flexible images and media: Images and other media should be sized in a way that allows them to be easily viewed on a variety of devices. This often means using smaller, lower-resolution images on mobile devices.
- Use of media queries: Media queries are used to determine the width of the device's screen and then apply the appropriate CSS rules. This allows different CSS rules to be applied for different screen sizes.
- Touch-friendly design: Websites designed for mobile devices should be designed with touchscreens in mind. This means using larger buttons and links that are easy to tap with a finger.
How can AWD help your business?
There are many ways in which AWD can help your business, including:
- Generating more website traffic: As mentioned above, people are increasingly using their mobile devices to surf the web. This means that a website that is not designed for mobile devices is likely to see a decrease in traffic.
- Improving search engine rankings: Websites that are designed for mobile devices tend to rank higher in search engine results pages (SERPs), since search engines favor websites that provide a good user experience.
- Reducing development costs: Developing a website using AWD can be less expensive than developing separate websites for desktop and mobile devices.
- Increasing sales: A well-designed website that is easy to use on a mobile device can lead to increased sales and conversions.
The top 5 AWD tools
There are many great tools available for helping you design and develop a website using AWD. Here are five of the best:
- Adobe Photoshop: Photoshop is a powerful image editing software that can be used to create responsive web designs.
- Sketch: Sketch is a vector drawing and animation software that is popular among web designers and developers.
- Adobe Illustrator: Illustrator is a vector graphic design software that can be used to create responsive web designs.
- InVision: InVision is a prototyping and collaboration tool that is popular among web designers and developers.
- Google Web Designer: Google Web Designer is a free, online tool for creating responsive web designs.
The future of AWD
The future of AWD looks bright. As more and more people use their mobile devices to surf the web, the need for responsive websites will only continue to grow. Additionally, as the technology behind responsive design continues to evolve, we can expect to see even more amazing responsive websites in the future.