ABOUT OUR AUTHORS

Jenny Tuckfelt

Jenny Tuckfelt is a DC transplant living in Pittsburgh, Pennsylvania. Jenny started writing as a part of her early career in marketing and transitioned from media and campaign oversight to content creation. She went on to work as a content writer for local marketing agencies in the Pittsburgh area. Today, she writes about digital marketing for Marketerhire and her interests and experience continue to merge. Jenny has a BA from WVU where she majored in Communications.
Posts by

Technical Best Practices for Cold Email Outreach

Jenny Tuckfelt
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April 11, 2023
Learn technical strategies to improve cold email deliverability and inbox placement. Get your messages delivered and read by prospects.

How Marketers Can Use ChatGPT Without Sacrificing Authenticity, Credib

Jenny Tuckfelt
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March 13, 2023
Learn when and how to use ChatGPT for marketing without losing authenticity. Balance AI efficiency with your brand's credibility.

Subject Lines and Previews: Six Simple Tips to Increase Your Email Ope

Jenny Tuckfelt
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February 15, 2023
Learn 6 actionable tips for writing subject lines and previews that increase email open rates. Improve your email marketing performance today.

Google Analytics for Email Marketing

Jenny Tuckfelt
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November 30, 2022
Learn how to track email campaigns with Google Analytics. Discover setup steps, performance metrics, and why monitoring matters for marketing success.

Email Marketing Analytics: 14 Must-Track Metrics

Jenny Tuckfelt
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November 3, 2022
Email Marketing Analytics: 14 Must-Track Metrics

Editorial Links: 5 Benefits and 5 Ways to Get Them

Jenny Tuckfelt
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October 12, 2022
Editorial Links: 5 Benefits and 5 Ways to Get Them. Link building is a digital marketing strategy that improves your search engine ranking, gives your site credibility, and increases your web traffic, to name just a few benefits. It’s the process of increasing the number of links, also called “backlinks”, on external websites that take visitors to a page on your site.

Trigger Emails: Examples, Best Practices, Performance Monitoring

Jenny Tuckfelt
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October 6, 2022
Trigger Emails: Examples, Best Practices, Performance Monitoring