Simplifying ABM:
How to Execute Modern ABM Tactics Without the Overpriced Platform
In the words of Adam Schoenfeld, "shelling out $100K for an ABM platform does not mean you get to skip having an ABM strategy."
However, having a solid ABM strategy – one that uses effective account selection, engagement, and measurement – can help anyone run effective ABM tactics without the expensive, overly-complex platform.
In this webinar, Adam and Regina will discuss:
- The challenges with ‘legacy’ ABM
- How to get started building an ABM program
- How Mutiny’s account engagement process works
Don’t miss out! Register for the webinar today.
In the words of Adam Schoenfeld, "shelling out $100K for an ABM platform does not mean you get to skip having an ABM strategy."
However, having a solid ABM strategy – one that uses effective account selection, engagement, and measurement – can help anyone run effective ABM tactics without the expensive, overly-complex platform.
In this webinar, Adam and Regina will discuss:
- The challenges with ‘legacy’ ABM
- How to get started building an ABM program
- How Mutiny’s account engagement process works
Don’t miss out! Register for the webinar today.