how we vet
How We Vet
ABOUT OUR AUTHORS
Mike Thomas is a longtime Chicago-based writer. His work has appeared in a variety of local and national publications.
5 Tips on Hiring & Retaining Marketers from Athletic Greens' Kat Cole
December 21, 2021
Kat Cole has hired marketers at an enterprise — Focus Brands, Cinnabon's and ~6,800 other brands' parent company — and she’s about to do the same at a nutrition startup. Here’s what she’s learned.
5 Dos and Don’ts of Startup Marketing Ops, From the Founder of Maven
November 16, 2021
Gagan Biyani has co-founded three startups in edtech and logistics: Udemy, Sprig, and most recently, Maven. Here are some field-tested marketing strategies at the core of everything he does.