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The Top 1% of Social Media Managers Freelance Here

Sarah was one of the first 100 employees at Uber and stayed for almost 7 years, including some of Uber’s more fun projects like their pop-up at Sundance. She’s launched and scaled hundreds of products and campaigns. She also was on their IPO team and led the build of their investor relations site.

Sarah V.

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What does a Social Media Manager do?

A Social Media Manager in the media and entertainment industry is responsible for planning, implementing, managing, and monitoring the company's social media strategy to increase brand awareness and improve marketing efforts. They manage content distribution to online channels and social media platforms to increase web traffic and optimize user engagement.

The role typically involves activities such as:

  • Developing a comprehensive social media strategy that aligns with the company's business goals
  • Creating, publishing, and managing content across multiple social media platforms
  • Interacting with users and responding to social media messages, inquiries, and comments
  • Reviewing analytics and creating reports on key metrics
  • Collaborating with other teams, like marketing, sales and customer service to ensure brand consistency

As the voice of the company in the social media space, a social media manager helps to shape the company's public persona, extend its reach, and engage with its audience. Their expertise in social media combined with their understanding of the industry makes them pivotal in driving the company's online presence and customer engagement.

Social Media Manager description

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Entertainment companies don't always need a full-time social media manager.

Social media managers with a media and entertainment background are worth their weight in gold.

A social media manager for media and entertainment companies must have these 4 skills.

When your audience engagement is lackluster, it's time to hire a social media manager.

Boost your social media game by hiring an experienced freelance social media manager.

Entertainment companies don't always need a full-time social media manager.

An important shift has been taking place in the entertainment industry. Companies are starting to realize that they don't always need a full-time social media manager. Instead, they're opting for a more flexible and cost-effective approach: hiring expert social media managers on a project basis from platforms like MarketerHire.

It's a common misconception that social media management is a full-time job. In reality, it's a role that can be scaled up or down depending on a company's needs. During a new release or campaign, for example, a social media manager might need to be on-call 24/7. But during quieter periods, their workload might be significantly lighter.

Hiring a full-time social media manager might seem like the safe choice, but it's not always the most effective one. A full-time employee requires a long-term commitment and comes with considerable overhead costs. But with a freelance social media manager, you can scale your social media efforts according to your specific needs, whether it's for a one-off campaign or a long-term strategy.

In the fast-paced world of entertainment, being able to adapt quickly is key. A freelance social media manager can help you stay on top of trends and pivot your strategy as needed. They bring a fresh perspective and can infuse your social media channels with creativity and innovation.

So if you're an entertainment company looking to maximize your social media presence without the commitment of a full-time employee, consider a flexible, project-based approach. By bringing on an experienced freelance social media manager from MarketerHire, you'll get the expertise you need, when you need it.

Ready to hire your social media manager?

Tell us more about you and your needs, and we'll find the best social media manager for the job.

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